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Robert Sher

By Rob Sher

Robert Sher

I founded Mastering Midsized to provide leaders of midsized businesses with advice on how to maximize growth – and do it in a way that is sustainable and predictable.

My quest began after I built and sold a midsized art publishing business, Bentley Publishing Group. I discovered a gap in the market: there were management consultants at major firms focused on big businesses and countless coaches and consultants focused on the small business market, but I found almost no one offering hands-on operating experience and relevant expertise to midsized firms. I knew I could make an impact.

I began to codify what made the biggest difference in driving midsized growth. Through years of client engagements and hundreds of interviews for my books and articles, I noticed a pattern.  There are three areas of focus and nine drivers of growth that make the biggest difference. You can read about them here.

I enjoy writing and sharing my knowledge. I publish regularly in Forbes and have published numerous articles in Harvard Business Review. I’ve also written three books that crystalize what I’ve learned about running, growing and profitably exiting midsized firms:

  • Driving Midsized Growth: People
  • Mighty Midsized Companies
  • The Feel of the Deal

The insight into what it takes to create real mastery in midsized firms – how to lead, how to plan, and how to implement – now infuses everything we do as a firm.

I’m a San Francisco Bay Area native and an alumnus of Hayward State University. I got my MBA from St. Mary’s, where I also taught MBA courses. 

My wife Renee and I have two grown children, Ben and Jessie, and we still live in the Bay Area.  We love sailing, hiking and travel. 

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